Our Blue Weekend


Choose Well, Choose Less

Since the very beginning, Seafoam has tried to focus on sustainability. From choosing labels that care for ethical production, to trying to lower our own environmental impact. Of course, I know that no person, nor business, will ever be perfect in this quest. I believe it's about the journey to improvement, not about perfection. It's all about being conscious of habits and choices we make every day, because many little changes can have a bigger impact.

Black Friday is a hugely controversial topic, that has taken over the world in the last few years. But I get it, we all love a good deal. This year in particular, so many insecurities make us think twice about spending our hard earned cash. The past year has been tough for many of us, including small businesses like Seafoam.

While I welcome the opportunity to help you make the investment in less and longer lasting pieces. I don't want to promote overconsumption, however I am confident that you as a Seafoam customer and follower are in fact already a conscious consumer. You are choosing to support a small business and invest in independent labels. Leading the way to a more sustainable wardrobe. So to help you, from now until the 30th of November, you can take 30% off full priced items with code 'BLUE'.

You can be confident that every penny from every order will get re-invested in future collections from small labels, so they can continue to offer you the best surf and yoga wear (and the newest adventure essentials!).

Additionally, for every piece sold, Seafoam will be donating £1 to Surfers Against Sewage. So you are not only saving your wallet, but also helping a little in saving the ocean and coasts we all so love.

However you will spend it, I hope you have a lovely weekend!
I hope you can feel the ocean.

Thank you for your continued support,

Founder of Seafoam.

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